Marketing managers

Detailed Occupation

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2023 Workforce
583k
Average Age
39.5
Estimated Job Growth
8.15%
10-year projection
Average Salary
$116,260
Average Male Salary
$137,028
Average Female Salary
$104,001

Employment

Employment and salary information for the Marketing managers workforce. Marketing managers workforce in 2023 was 582,678 people, of which 62.9% were women and 37.1% were men. Marketing managers are paid most in Pima County (Northeast) PUMA, AZ but are relatively concentrated in San Francisco County (Northwest)--Western Addition & Marina PUMA, CA.

Employment Over Time

Metric
Grouping
216,281
Male Workforce
± 11.4k
366,397
Female Workforce
± 14.8k

The Marketing managers workforce in 2023 was 582,678 people (62.9% women and 37.1% men). This implies an average annual growth of 20.6% between 2018 (483,167) and 2023 (582,678).

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Employment by Location

Level
Metric

This map shows the states in the United States shaded by average wage for Marketing managers.

During 2023, the states that concentrated the best average annual wage were New Jersey ($144,350), California ($142,444), and New York ($142,080).

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Yearly Wage Ranking

$116,260
AVERAGE WAGE
#44 in the ranking (2023)
$67,727
NATIONAL AVERAGE WAGE
For all occupations across the US

In 2023, Marketing managers earned an average of $116,260, $48,533 more than the average national salary of $67,727

The graph shows the ranking of Marketing managers in relation to all Detailed Occupation in 2023.

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Wage Distribution

Gender
0.401
WAGE GINI

In 2023, Marketing managers had a wage GINI coefficient of 0.401, which is lower than the national average of 0.476. In other words, wages are distributed more evenly for Marketing managers (shown in red) than for the overall labor force (shown in gray).

The graphic shows the distribution of average salaries by buckets for Marketing managers compared to the entire workforce in the country.

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Industry

Information on the industries that employ Marketing managers and on wages for those in the field. uninformed is the industry that employs the most Marketing managers, both by share and by number, though the highest paid industry for Marketing managers, by average wage, is Petroleum refining ($275,437).

Occupations by Industries

Metric
Value
583k
2023 Workforce
± 18,705
4.47%
1 YEAR GROWTH
± 4.39%

This graphic shows the share of Marketing managers employed by various industries. uninformed employs the largest share of Marketing managers at 40.7%, followed by Computer Systems Design with 23.7% and Management, scientific & technical consulting services with 20.1%.

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Diversity

Demographic information on Marketing managers in the US. The workforce of Marketing managers in 2023 was 582,678 people, with 62.9% woman, and 37.1% men. The average age of male Marketing managers in the workforce is 41.3 and of female Marketing managers is 38.5, and the most common race/ethnicity for Marketing managers is White.

Gender and Age

Metric

The workforce of Marketing managers in 2023 was 582,678 people, with 62.9% woman, and 37.1% men.

The age ranges that concentrated the largest workforce were 30 to 34 years (109,352 people), 35 to 39 years (90,114  people), and 25 to 29 years (88,853 people). Among them they concentrated 49.5% of the total workforce.

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Ethnicity

Gender

In 2023, 10.7% of Marketing managers workers were Hispanic and 89.3% non-Hispanic.

The treemap shows the distribution of Hispanic workers according to their origin, highlighting Mexican (42.1%), Puerto Rican (12.7)%, and Cuban (7.23)%

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Races

In 2023, 75.8% of the Marketing managers workforce were White, of which 63% were women and 37% men. Other races that concentrated a significant number of workers were Two or More Races (8.29%) and Asian (7.36%).

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Education & Skills

Data on higher education choices for Marketing managers from The Department of Education and Census Bureau. The most common major for Marketing managers is Business but the most specialized major according to RCA in 2023 were Communications.

Majors

ACS PUMS data only shows the major for bachelor's degrees. However, we can filter the data based on highest degree obtained.
Type of Majors
Degree

The most common majors achieved by Marketing managers in 2023 (counting all academic degrees) were Business (168,039 people), Communications (84,576 people), and Social Sciences (37,567 people).

You can review this information for different academic grades by modifying the option selected in the selector above.

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Education Levels

Metric

The main educational levels achieved by the Marketing managers workers were Bachelors Degree (338,671 people), Graduate Degree (139,644 people), and Some college (51,774 people).

The graphic shows the Marketing managers workforce by gender and educational level.

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Projections

Projections on job growth for Marketing Managers from the Bureau of Labor Statistics. The 10-year national workforce is projected to grow 4.02%, but Marketing Managers are expected to see a growth of 8.15% over the same period. This occupation is expected to grow more than the national average.

Job Growth

8.15%
Estimated Job Growth
10-year Projection
4.02%
National Growth
10-year Projection

This line chart shows the projected 10-year growth in the number of jobs for Marketing managers. This profession is expected to grow more than than 4.02%, the average rate of national job growth.

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